Friday, February 21, 2020
Ideal sales job Essay Example | Topics and Well Written Essays - 1000 words
Ideal sales job - Essay Example This means that the marketing manager has to keep ahead of the different tasks of advertising, public relations, publicity, sales promotions and so on. The Sales Manager has a different role whereas I have to make sure that the product is made available to the customers or the potential consumers at the right time at the right place and in the right amount. The aperture concept is applied here nonetheless. Sales Manager also makes sure that the sales forecasts and figures are met earnestly and there are no shortcomings whatsoever. I believe as the Sales Manager, my sales department will be playing a huge role in the marketing aspects of our organization as well. It would carry out its processes and tasks in a manner that the marketing aspects seem to be coordinated in a well planned way. Our sales department will make sure that the figures; statistics and data are forecasted and eventually met on a proactive basis. Our sales department would ensure that the marketing data and statist ics are met in an organized way. The success is also ensured when the supply chain activities are carried out in a meshed manner along with the procurement, marketing and production departments of the organization. Sales department has a lot of bearing on the stakeholders of the organization since they want results and that too in a positive sense. I would personally plan certain sales initiatives which will come about in the coming quarters and would eventually facilitate the organization in attaining its sales goals every now and then. My motivation would be derived from my innate desire to reach the top within the sales management ranks. I believe that motivation must stem from oneââ¬â¢s own domains and it would only be natural to think of it as such. Motivation is an element that receives a great deal of significance and especially if the Sales Manager carries out his tasks and activities in a positive way. Thus motivation would help make me develop well within the reins of t he sales management realms as it will tell me the exact ways and means through which I can interact with my subordinates and the sales staff spread across different areas and regions. I would be giving them pep-talk as and when needed because this would be much required at the end of the day. Motivation remains very quintessential within the sales tasks and thus it is important that I respect my motivation realms more and more. If I am motivated, the people (sales staff) under me would also be motivated in an automated fashion. As far as the organizational culture discussions are concerned, I would make sure that as the Sales Manager I am inclined to pursue the role within the sales realms so that the environment within the organization is bolstered all the same. When we would coordinate with vendors and third party channel members, we will use advertising and sales promotions as the most effective media tools since we would know that these can have long lasting effects on the consu mers and the potential ones who will try out our product in the coming times courtesy the retail outlets and shopping malls. Furthermore, we will use word of mouth as a form of internal communications to spread our message across to the right publics in the most efficient capacity possible. We would also make use of personal selling, trade promotions, publicity and in store branding to make sure that our sales activities are in line with the marketing and production
Wednesday, February 5, 2020
Financing the Short Term Obligations of The Business Coursework - 1
Financing the Short Term Obligations of The Business - Coursework Example Trade Credit implies the allowance of credit businesses by the providers of raw materials and other equipment. In this type of financing, though no cash is allotted to the business, but it is given the liberty to delay the payment for the goods up to the termination of the credit. Bank Credit is another popular source of short term financing which allows businesses to draw credit at once or in phases. There are various sub-categories of Bank Credit such as Loans, Cash Credit, Overdraft and Discounting of Bill. The third short term financing source is Customersââ¬â¢ Advances in which businesses ask customers to pay a part of their payment in advance. This is often the case when orders are large as it facilitates the company to overcome its short-term necessities. The fourth source is Account Receivables which are sold to bank or any other finance company through Factoring. In this manner, the business selling the receivables gets the amount while the finance company takes over all the associated credit risks (World Academy Online, 2011) Task 2 1. Activision Blizzard Inc as well as Electronic Arts Inc. have financed their short term requirements mainly through Bank Credits and to some extent through the selling of Accounts Receivables too. In case of Electronic Arts Inc, short term obligations form the bulk of the total liabilities, indicating the high dependence on short term financing (Electronic Arts Inc, 2012). In contrast to Electronic Arts, Activision Blizzard uses relatively less short term obligations in terms of relative percentages (Activision Blizzard Inc, 2012) 2. Activision Blizzard Inc. Liquidity Ratios 1. Current Ratio = Current Assets / Current Liabilities (2011) = 5,385,000,000 / 2,907,000,000 =1.85 x 2. Quick / Acid Test Ratio = (Current Assets ââ¬â Inventory) / Current Liabilities (2011) = (5,385,000,000 ââ¬â 112,000,000)/ 2,907,000,000 =1.81 x Efficiency Ratios 3. Debtor Days = Account Receivables / (Sales/360) (2011) = 1,280,000,00 0 / (4,447,000,000/360) =103.62days 4. Creditor Days = Accounts Payable / (Sales/360) (2011) = (1,181,000,000) / (4,447,000,000/360) =95.61 days 5. Stock Turnover Days = (Inventory x 360) / Cost of Goods Sold (2011) = (112,000,000 x 360) / 2,126,000,000 =18.96 days Electronic Arts Inc Liquidity Ratios 6. Current Ratio = Current Assets / Current Liabilities (2011) = 3,032,000,000 / 2,001,000,000 =1.52 x 7. Quick / Acid Test Ratio = (Current Assets ââ¬â Inventory) / Current Liabilities (2011) = (3,032,000,000 ââ¬â77,000,000) / 2,001,000,000 =1.48 x Efficiency Ratios 8. Debtor Days = Account Receivables / (Sales/360) (2011) = 391,000,000 / (3,589,000,000/360) =39.22 days 9. Creditor Days = Accounts Payable / (Sales/360) (2011) = (996,000,000)/ (3,589,000,000/360) =99.91 days 10. Stock Turnover Days = (Average Inventory x 360) / Cost of Goods Sold (2011) = (77,000,000 x 360)/ 1,499,000,000 =18.49 days 3. Activision Blizzardââ¬â¢s current ratio is greater in contrast to that o f Electronic Arts Inc. It suggests that Activision is covering its short term obligations with its current assets in better manner. This suggests that in case of any possible emergency in future, Activision will stand a better chance of overcoming it because of its higher current ratio whereas Electronic Arts would comparatively find it difficult. In this manner, Activisionââ¬â¢
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